Media kit
Logos, colors, and guidelines for press, partners, and anyone telling the Amber story. Download individual assets below or grab the full kit.
Color
Click any swatch to copy its hex value.
Typography
Inter
Interface & body
One record from concept to shelf.
Fraunces
Display headlines
Build the brand that no one can copy
Geist Mono
Labels & data
PO-24051 · CONFIRMED · ETA 14 DAYS
Photography
4K brand photography carrying the white Amber lockup, ready for press pieces, decks, and social.
Usage
Do
Use the ink mark on light backgrounds and the white mark on dark ones
Keep clear space around the mark of at least half its width
Scale proportionally: the mark stays legible down to 16px
Use the lockup when the brand name needs to be read
Write Amber with a capital A
Use the amber accent (#B4530B) sparingly, and only where it aids clarity
Watermark photography with the white lockup at 60-75% opacity
Don't
Do not recolor, outline, or add effects to the mark
Do not rotate, skew, stretch, or distort the mark
Do not place the mark on busy photography without a surface or scrim
Do not recreate the wordmark in another typeface
Do not add taglines, module names, or partner logos into the lockup
Do not use the amber mark on amber or low-contrast backgrounds
Do not rearrange the lockup: the mark always sits left of the wordmark
Press inquiries
Amber builds the AI-native operating system for ambitious brands. From one product record, teams run development, sourcing, purchase orders, payments, and freight from concept to shelf. Amber is headquartered in San Francisco with offices in Kagoshima and São Paulo.
press@amber.aiPress & brand
For custom assets, interviews, or brand questions, contact the Amber team directly.